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From Gucci to Bougie: Understanding Today’s Luxury Marketplace
Thursday May 8, 2025 9:10am - 9:40am EDT
Elan Ballroom
Join this panel discussion and explore the evolving landscape of luxury travel and how the very definition of luxe continues to evolve. Learn from the experts as they focus on critical opportunities in luxury travel and meetings, including current geopolitical and marketplace uncertainty and luxury trends (from mocktails to plane tails). Learn how consumer preferences are evolving with the changing nature of what it means to experience “luxury.”

Learner Outcomes: 
  1. Understand the Evolving Definition of Luxury: Gain insights into how the concept of luxury has shifted and what it means for today's discerning consumers.
  2. Market Uncertainty: Explore how current market conditions and legislation are impacting luxury travel and event decisions, as well as client expectations and needs.
  3. Luxury Trends: Discover the latest trends in wellness, participant expectations and consumer preferences and how these impact the luxury market.
Speakers
avatar for Danene Dustin

Danene Dustin

Sr Global Sales Executive, Morris Meetings & Incentives
Danene is a seasoned travel expert specializing in the creation of unforgettable incentive programs. Her deep understanding of event planning and conference coordination, combined with her extensive international experience, makes her uniquely qualified to design impactful travel... Read More →
avatar for Tavar James

Tavar James

Vice President, BoomPop
Tavar James is a marketing & events champion with a proven record across industries. He began his career in the hospitality industry, working for the world’s largest hotel chain, Marriott International. He developed a niche for excellent service and client obsession through to his... Read More →
avatar for John E. Dirba, CMM

John E. Dirba, CMM

Managing Director, HelmsBriscoe
John launched his career in the hospitality industry in Dallas, Texas, following his graduation from the University of North Texas, where he earned a Bachelor of Science degree in Hotel/Restaurant Management with a minor in Business. Over the course of his extensive career, John has... Read More →
avatar for Jessie States

Jessie States

Vice President, Consulting, Meeting Professionals International
Jessie States, CMP, CMM, is the Vice President, Consulting for Meeting Professionals International where she leads the integration and execution of client services, including live event design, focus groups, research and bespoke training. Prior to her current role, Jessie led the... Read More →

Thursday May 8, 2025 9:10am - 9:40am EDT
Elan Ballroom
  Content/Education

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